Conveying What Patients Want
The success of your logo & signage depends on how well it represents what your patients want. If you break this golden rule of marketing now, the consequences can be far more damaging to your practice than they were even a few years ago. Northwestern University & chrisad research has uncovered that patient/consumer trust of dental professionals is currently at an all-time low!
By aligning the factors that patients consider most important in choosing a dentist with decades of dental consumer research into typography, colors, shapes & imagery, chrisad is able to create a brand identity for you that will receive universal acceptance by potential new & existing patients & cause them to subconsciously prefer you over other dental providers.